Nostalgic Newspapers Advertisements of Pakistan

Ford Motors Ad by Eastern Automobiles, The Mall, Lahore, 1939. This ad was published in Daily Inqalab, Lahore on November 7, 1939.
Photo Courtesy: Mr. Amjed Saleem Alvi.

Old Newspapers Ads Pakistan - Ford Motors Ad, 1939 - Vintage Pakistan Newspapers Ads

Pak Air Ad in a Newspaper, 1948. Pakistan Airways (also known as Pak Air or Pak Airways) was founded in 1948 with its headquarters in Karachi. It was initially a charter outfit engaged in taking immigrants from Karachi to Bovingdon air station of Royal Air Force in England. The airline saw a total of three air crashes (at Basra, Iraq, Vehari and Karachi) during its operative period. It probably ceased its operations in December 1949.

Pakistan Old Newspapers Advertisements - Pakistan Airways ad in a newspaper 1948 - Nostalgic Ads Pakistan

An Aircraft of Pak Air (also known as Pak Air or Pak Airways). Photo courtesy Abbas Ali’s Collection (historyofpia.com).

An aircraft of Pakistan Airways (also known as Pak Air or Pak Airways)

B.P Biscuits and Bread, Karachi, 1949. This ad was published in Pakistan Year Book of 1949 printed by Kitabistan, Karachi. One can see the famous ‘Nice’ Biscuits in the ad. B.P. Factory (later named as B.P. Industries (Pvt) Ltd.) was founded in Karachi before 1940. The abbreviation “B.P.” stood for Barkash and Parkash, two Hindu brothers who owned the factory. After the Partition, it stands for Best Products. The B.P. bread is still available in some parts of Karachi. The B.P. Industries now mostly manufacture a wide range of products, such as; Chewing Gum, Bubble Gum, Jellies, Toffees, Candies, Chocolates, Biscuits and Wafers, which are being exported to many countries.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of B.P. Biscuits and Bread, 1949 - Nostalgic Ads Pakistan

Karachi to Lahore Airfare by Orient Airways Ltd. 1954. This ad was published in Dawn Newspaper in 1954. Orient Airways was registered in Calcutta on 23 October 1946. It was the first and only Muslim owned airline in British Raj. The initial investment was provided by the Ispahani, Adamjee, and the Arag group. Mirza Ahmad Ispahani was its first Chairman. It got operating licence in May 1947. Four Douglas DC-3s were obtained in February 1947 and operations started on 4 June 1947. The designated route was Calcutta-Akyab-Rangoon (Burma), which also happened to be the first post-war international operation to be flown by an airline registered in the British Raj.
Orient Airways, along with the help of some chartered BOAC aircraft, transported the people between Delhi and Karachi in 1947. Later, Orient Airways transferred its base to Pakistan with a skeleton fleet of just two DC-3s, three crew and twelve mechanics. Its initial routes were Karachi-Lahore-Peshawar, Karachi-Quetta-Lahore, and Karachi-Delhi-Calcutta-Dacca. By the end of 1949, Orient Airways had acquired 10 DC-3s and 3 Convair 240s.
On 11 March 1955, the government of Pakistan merged Orient Airways with other airlines to form Pakistan International Airlines.

Pakistan Old Newspapers Advertisements - Orient Airways Ltd, Karachi to Lahore fare Rs. 146 - Nostalgic Ads Pakistan

An Aircraft of Orient Airways, Pakistan

An aircraft of Orient Airways, Pakistan

‘The Democrat’ Radio’s Ad in a Newspaper, 1956

Pakistan Old Newspapers Advertisements - Ad of 'The Democrat' radio, 1956 - Nostalgic Ads Pakistan

Hotel Excelsior, Elphinstone Street, Karachi, 1958. This ad was published in Women’s World Magazine in 1958. Dance and Cabaret were not banned in those days, they were later banned by Prime Minister Zulfiqar Ali Bhutto in 1977.

Pakistan Old Newspapers Advertisements - 1958 Ad of Hotel Excelsior Karachi - Nostalgic Ads Pakistan

Tibet Tooth Paste & Tibet Toilet Soap by Kohinoor Chemical Co Ltd., 1959. This ad was published in November 1959 edition of Pakistan Railway’s Time & Fare Table.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of Tibet Tooth Paste & Tibet Toilet Soap, 1959 - Nostalgic Ads Pakistan

Rustam & Sohrab Bicycles, 1959. This ad was published in November 1959 edition of Pakistan Railway’s Time & Fare Table. These bicycles are probably still in production at Shahdara, Lahore. Note the peaceful atmosphere where a girl is riding a bike alongside with her male friend. Don’t mind the wrong spellings of indigenous as ‘indegenous’ and De-luxe as ‘De-lux’.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of Rustam & Sohrab Bicycles, 1959 - Nostalgic Ads Pakistan

Sartaj Industries Ltd., Mcleod Road, Lahore, 1959. This ad was published in November 1959 edition of Pakistan Railway’s Time & Fare Table. The products of Sartaj Industries are, Sartaj Sewing Machine, Sartaj Bicycle and Crown Bicycle. The sewing machine is available on monthly installments of Rs.10 only, while the price of  Crown Bicycle is Rs. 136. Just look at the stand of the sewing machine, it is not just a stand, the whole unit is an older version of today’s electric sewing machine. Very simple in design but very effective, as the user runs the machine through feet.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of Sartaj Sewing Machine, Sartaj Bicycle and Crown Bicycle, 1959 - Nostalgic Ads Pakistan

West End Watch Company, 1959This ad was published in November 1959 edition of Pakistan Railway’s Time & Fare Table.  Trains don’t wait for the man who’s late ………… 
West End Watch Company, located in Switzerland, got its name from The West End, a district of London. The factory was established in 1886 and is still in business. Its Distributor in Pakistan, “West End Watch Co” is located at M.A. Jinnah Road, Karachi and still in business.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of West End Watch Company, 1959 - Nostalgic Ads Pakistan

Bombay Cloth House, Anarkali, Lahore, 1959This ad was published in November 1959 edition of Pakistan Railway’s Time & Fare Table. Note the ‘Sarees’ were in vogue in those days. Now Sari is worn rarely.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of Bombay Cloth House, Anarkali Bazar, Lahore, 1959 - Nostalgic Ads Pakistan

The Daily ‘Tameer,’ Rawalpindi, 1959. This ad was published in November 1959 edition of Pakistan Railway’s Time & Fare Table. This newspaper is no more in circulation.
Photo courtesy: Owais Mughal.

Pakistan Old Newspapers Advertisements - Ad of The Daily ‘Tameer,’ Rawalpindi, 1959 - Nostalgic Ads Pakistan

Grundig Radio: Distributors; Syed Bhais Ltd, Ferozepur Road, Lahore, 1960This ad of Grundig Radio, for its latest Model No. HWE-3010, was published in 1960. The robust radios made by German manufacturer Grundig AG (established in 1930) were very popular in Pakistan. Grundig AG declared bankruptcy in 2003.

Pakistan Old Newspapers Advertisements - 1960 Ad of Grundig Radio by Syed Bhais Ltd - Nostalgic Ads Pakistan

1961 Model Mercedes Bez 190. Karachi Engineering Corporation Ltd was selling 1961 Model Mercedes Bez 190 for Rs. 28,500.

Pakistan Old Newspapers Advertisements - Ad of 1961 model Mercedes Bez 190 - Nostalgic Ads Pakistan

 

Aroma Tea (Three Stars brand) by Adam Jee, 1963. This ad was published in The Mirror Magazine in 1963.

Pakistan Old Newspapers Advertisements - 1963 Ad of Aroma Tea by Adamjee - Nostalgic Ads Pakistan

Pakistan International Airlines,1964. Every fifth PIA passenger a new one.
The advertisement reads: “While growth in passenger traffic for all airlines averaged 11% over the past five years, PIA’s passenger traffic has gone up 25%. These results reflect not only PIA’s dramatic expansion, but also PIA’s own high standards of operation – again, well above the industry average. It is this sort of vigorous growth and imaginative enterprise which last year brought to this consistently profitable airline over 14% more passengers, and explains why travellers say PIA are great people to fly with.”
Photo courtesy: Abbas Ali Collection.

Pakistan Old Newspapers Advertisements - Ad of  PIA,1964 - Nostalgic Ads Pakistan

Volkswagen, Distributors: Modern Motors Ltd., 1967. This ad was published in 1967. The price of 1300 cc car is Rs. 16,990 at Kaarchi Show Room. The Volkswagen Beetle (officially the Volkswagen Type 1), is a two-door, four passenger, rear-engined economy car manufactured by German automaker Volkswagen (VW) from 1938 until 2003. The final original Type 1 VW Beetle (No. 21,529,464) rolled off the production line at Puebla, Mexico, on 30 July 2003. This last Beetle, nicknamed ‘El Rey’ (Spanish for ‘The King’ after a legendary Mexican song by José Alfredo Jiménez) was delivered to the company’s museum in Wolfsburg, Germany. VW Beetle is now a collector’s item.

Pakistan Old Newspapers Advertisements - Ad of Volkswagen 1300 cc, 1967 Model - Nostalgic Ads Pakistan

West Pakistan Family Planning Board, Lahore, 1968. This ad was published in all the newspapers to celebrate the decade of progress (1958-68) in Ayub Khan regime.

Pakistan Old Newspapers Advertisements - Ad of Family Planning 1968 - Nostalgic Ads Pakistan

Honda Motorcycle, Dealers: Atlas Autos Ltd., Karachi & Atlas EPak Ltd,. Dacca, 1969. This ad of 90 CC Honda Motorcycle model 1969 was published in various newspapers in 1969. The running cost of this motorcycle was 2.5 paisas per mile.

Pakistan Old Newspapers Advertisements - Honda Motorcycle, sold by Atlas Autos Ltd., Karachi, 1969 - Nostalgic Ads Pakistan

Tibet Shaving Cream by Kohinoor Chemical Co Ltd., 1969. This ad was published in Dawn, Karachi, on 26 March 1969.

Pakistan Old Newspapers Advertisements - Ad of Tibet Shaving Cream by Kohinoor Chemical Co Ltd., 1969 - Nostalgic Ads Pakistan

Film star Rani in the Ad of Lux Toilet Soap, 1969. Courtesy: The Citizen Archive of Pakistan (CAP).

Pakistan Old Newspaper Advertisements - Heroine Rani in the Ad of Lux Toilet Soap, 1969 - Nostalgic Ads Pakistan

Comments

  1. Qaseem Siddiqui says:

    Kaya baat hai, janab! Yaad-e -maazi bhi aik haqiqat hai.

  2. Usman Malik says:

    Hello,
    Can anyone tell me how much a monthly newspaper, in Lahore, would have cost in 1963-66, please?
    And, would newspapers have published poetry competitions?
    Thank you.

  3. Javed Khan Tareen says:

    For some reason money did not matter too much in those days and most of us were contented with whatever we had.

  4. Brig Aslam Khan (R) AC (33 PMA) says:

    Good memories refreshed. Good Job & thanks.

  5. Maj M. Arfaeen iqbal (r) says:

    Correction: GRUNDIG radios were not manufactured by Syed Bhais…Syed Bhais in Lahore were authorized distributors of this German Brand!

  6. Col Shah Alam (R), Canada says:

    Nostalgic indeed! Considering that the labour wages those days hovered around Rs.50 per month, a ticket from Karachi to Lahore for Rs. 146 in 1954 must have been astronomically expensive.

    • Masood Anwar says:

      I will say: time was inexpensive, so, we were happier then. Cost comparisons never come out in one’s favour, I believe.

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